Posts tagged independent consultant pr
Effective PR goes far beyond winning eyeballs

Has Extinction Rebellion succeeded in winning support - and the attention of the people that matter? Or merely our eyeballs, drawn by their extreme stunts?

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What is 'astroturfing' and why has it stoked debate within the PR industry?

The shadowy practice of ‘astroturfing’ hit the headlines this week - but what is it, and why has it stoked debate within the PR industry?

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